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Date & Time
THURSDAY, NOV 5, 2020
Account-Based Marketing (ABM), the ability to deliver personalized and precision-targeted experiences to buyers, is in trouble!
COVID-driven shut downs, cancellation of in-person events and meetings is “blinding” B2B marketers and sellers. Compounding this is the fact that client and marketing data that is critical for the success of ABM is locked in disparate technology systems. Scaling ABM has become an even greater challenge.
AI is a game changer in marketing! It allows ABM to become more data driven and marketers to deliver personalized experiences en masse.
xiQ has released the next generation B2B sales and marketing platform that incorporates AI and unifies marketing and sales.
In this session, Qabil Shah, a B2B marketing veteran and Global Marketing Director at Nutanix will discuss how AI is changing ABM and his experience with xiQ to drive tangible results at Nutanix. Qabil will talk to Usman Sheikh, Founder & CEO at xiQ, Inc. about the changes driving ABM and how B2B professionals can deploy AI to transform their marketing strategy.
You will learn about:
- The frontline challenges faced by Account-Based Marketers
- How AI is transforming and driving ABM
- The importance of unifying marketing and sales
- How to achieve tangible results from ABM using AI
Who should attend this webinar?
CMOs, CROs, B2B Account Managers, ABM & Sales Leaders, Marketing and Sales Professionals MUST attend this webinar. This session is OPEN for All.
For more information, email us at firstname.lastname@example.org or call +1 650 815-4015 ext. 700.