THE NEW FACE OF

B2B SALES AND MARKETING

WATCH THIS WEBINAR

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    Date & Time

    THURSDAY, MARCH 11, 8 AM PDT/ 11 AM EDT

    The changing face of B2B Sales and Marketing will take on many new forms.

    In this discussion, Gerry Murray, Research Director at IDC, and Usman Sheikh, Founder and CEO at xiQ, explore how:

    • The role of the B2B sales maker is evolving,
    • Buying behavior and preferences are changing,
    • The changing demographics of sellers and marketers.

    xiQ is a closed loop, AI-powered, B2B Sales and Marketing platform. For six quarters in a row, xiQ has been recognized as a leading Account-Based Marketing platform on G2 and is the recipient of many awards from the Content Marketing Institute.

    IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets.

    Who should watch this webinar?

    Chief Marketing Officers (CMOs), Chief Revenue Officers (CROs), Account Executives, Account-Based Marketing (ABM) practitioners, Sales and Marketing Leaders MUST watch this webinar.

    For more information, email us at [email protected]

    MEET THE EXPERTS

    GERRY MURRAY

    Research Director, Marketing and Sales Technology

    IDC

    Gerry Murray is a Research Director with IDC’s Marketing and Sales Technology service where he covers marketing technology and related solutions.

    His expertise spans over competitive assessments, market forecasts, innovator reports, maturity models, case studies, and thought leadership research. Gerry has spent a major part of his career advising executives from some of the world’s largest software and services providers.

    USMAN SHEIKH

    Founder & CEO

    xiQ, Inc.

    Usman Sheikh is Founder and CEO of silicon valley based xiQ, Inc. a next-generation, AI-powered, SaaS platform for B2B sales and marketing.

    Prior to founding xiQ, Usman served as Vice President with SAP, SE, where he held leadership positions in Product Management, Sales Enablement and Digital Commerce globally. He left SAP to pursue his passion of developing next-generation technologies using AI on the intersection of B2B Sales and Marketing.