ACTIONABLE vs. STATIC

We are often asked how xiQ’s AI platform differentiates from other sales tools in the market. Apps such as LinkedIn’s Sales Navigator have provided a conduit for sales and marketing teams to engage with their customers and prospects. However, the marketplace is flooded with disparate sales and marketing tools that make it difficult for teams to intelligently focus their time and resources.

Realizing the needs of B2B selling, xiQ brings a one-stop solution which seamlessly integrates curated insights to:

Raise awareness about clients and prospects
Personalize customer engagement
Help you become a trusted advisors

The key differentiation between xiQ and LinkedIn can be summarized as Actionable vs Static. Here’s why:

AI-generated DISC Personality Analysis

xiQ’s biggest differentiation is the ability to leverage AI and generate real-time DISC personality analysis. Similar to Myers Briggs, DISC analysis is a globally recognized psychometric analysis methodology. xiQ can generate an AI-based DISC analysis on over 1 billion professions from their publicly available information. The DISC personas and recommendations on how to engage prospects help sales reps personalize and custom-tailor their pitches.

Finger on the Pulse

Knowing when to engage with prospects is a key differentiator in B2B Sales. xiQ’s PULSE is an interactive heat map that prioritizes accounts based on sales trigger activity. PULSE assists sales reps focus their precious time on value-based selling and relationship building with the right prospects at the right time.

Accelerate Account Research

Researching clients and prospects is a critical part of B2B sales. It is also a time vortex. Having the right tools with the right information at the right time has gotten harder. Stop wasting time juggling between multiple apps. xiQ provides in-depth company insights, sales triggers, CxO buzz, financials and much more – in one app.

Account Dossiers

At a click of button generate a comprehensive business summary of your target account. Included in xiQ’s dossiers are CxO profiles, Company Financials, New Business Deals, side-by-side competitor analysis, mergers and acquisitions and additional insights supporting strategic selling.

Real-time Sales Triggers

There are many events beyond user posts and anniversary reminders, that require immediate sales action. xiQ curates millions of reliable news and social media sources filtering and categorizes business news into 19 sales triggers i.e. M&A, Deals, CxO News and many more. xiQ’s real-time sales alerts ensures that you are never blind-sided.

About The Author

Usman Sheikh

Founder and CEO

xiQ, Inc.

Usman Sheikh is the visionary founder and CEO of xiQ, an award-winning B2B sales and marketing platform. Through the fusion of generative AI, behavioral science, and ChatGPT, xiQ is revolutionizing the industry with its personality-driven sales approach.
As a futurist and design thinker, Usman aims to humanize B2B sales and marketing by leveraging generative AI and psychology. With xiQ, sellers can understand the mindset of prospective buyers and hyper-personalize engagement at every stage of the sales cycle.
Before xiQ, Usman held various global roles at SAP, including Vice President of Corporate Development, Product Management, Sales Enablement, and Digital Commerce.
Usman frequently serves as a guest lecturer on AI and B2B sales and marketing at renowned business schools such as the University of Texas, University of Wisconsin, University of Alabama, Louisiana State University, and Clemson University.
A graduate of the University of Michigan, Ann Arbor, Usman’s diverse passions extend beyond business. He enjoys Squash, architecture, design, cooking, and hiking.